Utu
Discover Utu Outdoor Skincare at Credo Beauty
Born from a deep love of nature and a drive to innovate, Utu redefines skin protection with clean, high-performance products designed for life outdoors. Unlike legacy sun care, Utu is Outdoor Skincare® - offering more than just UV protection. It delivers advanced skin nourishment and rejuvenation with powerful, clean (EU-approved) ingredients that protect against all the elements (and pollution) while respecting the environment with non-polluting mineral (non-nano zinc oxide) SPF.
Utu’s innovative formulations are water-resistant, cruelty-free, and packaged in clean, recyclable aluminum, setting a new standard for sustainability.
Signature products like the SPF 30 Moisturizing Sunscreen and SPF 50 Tinted Sunscreen-Stiq combine hydrating and anti-inflammatory benefits with advanced protection for year-round use.
Founded by Richard Welch, a lifelong skier, sailor, hiker, and runner, Utu is built on a mission to protect skin, preserve the planet, and inspire and enable humanity’s connection to nature.
Discover a skincare experience that empowers you to explore freely, safely, sustainably, and with joy—because Sunshine Looks Great on You®.

Credo Journal
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Every product we sell meets The Credo Clean Standard™
We offer clean beauty vetted to the highest standard.
Know where your products are coming from
We want to know where ingredients come from and how they were made.
Humane treatment of humans and animals
Clean beauty should include the just treatment of humans and animals.
Leading the way in sustainable packaging and recycling
We co-founded Pact to tackle beauty’s packaging waste problem.
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